Coach Jeff Berina has been the Director of Hooptown since its inception in 1987. He spent 8 seasons as an Assistant Men’s Basketball Coach at Los Angeles Valley College (LAVC) that won 4 consecutive Western State Conference Championships. During his tenure at LAVC, Coach Jeff was responsible for developing perimeter players, structuring offensive sets, designing defensive strategies and contributing to game time adjustments. His belief of 5 players attacking the opposition as one unit has become a trademark in his coaching philosophy. Coach Jeff emphasizes the importance of discipline, hard work, integrity and loyalty as intangible assests for student-athletes on and off the basketball court. Coach Jeff has also coached at the NBA Summer Pro League at Cal State Long Beach.
Coach Johnny Garcia is an original member of the very first Hooptown/Fil-Am Youth Basketball team. Since his playing days concluded, Coach Johnny has been coaching at Hooptown as well as other establishments. Johnny has had the opportunity to coach college basketball at Pasadena City College (PCC) and Los Angeles Valley College (LAVC). He served as an Assistant Coach for the Men’s Team at PCC and Women’s Team at LAVC. In both Assistant Coaching positions he was responsible for the development of guard/perimeter players, preparing scouting reports and diagramming offensive/defensive schemes. Coach Johnny possesses a tremendous ability training youth players in the areas of ball handling, shooting off the dribble, defensive mechanics and movement without the basketball. Coach Johnny has also coached at the NBA Summer Pro League at Cal State Long Beach. At Cal State Long Beach, Coach Johnny earned his Master of Arts degree in Kinesiology/Sport Management. Coach Johnny is also a proud graduate of the University of Southern California, Marshall School of Business. He is currently an Assistant Varsity Coach for the Girls Basketball team at Bishop Alemany HS, where in 2013 they won the CIF State Championship.